Build a LinkedIn ICP Lead Gen Agent with Relay (Live Build)
Hosted by Pietro Montaldo and Will Leatherman
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Learn directly from Pietro Montaldo and Will Leatherman
Go deeper with a course
AI Gets Things off your Plate: A Course for Founders
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Victoria Mariscal and Will Leatherman
People-first AI for founders who'd rather grow than grind.. Founder at Catalyst Content, building content systems for B2B GTM teams
329 students
Go deeper with a course
AI Gets Things off your Plate: A Course for Founders
Victoria Mariscal and Will Leatherman
People-first AI for founders who'd rather grow than grind.. Founder at Catalyst Content, building content systems for B2B GTM teams
What you'll learn
How to build an agent that finds viral posts
Surface the posts your ICP engages with most — working from warm signal, not cold outreach lists.
Build an agent that extracts ICP leads from posts
Pull commenters and engagers filtered by your ICP — no manual scrolling, no copy-pasting.
How to automate safely on LinkedIn
Rate limits, behavior rules, and red lines — so your agent runs 24/7 without flagging your account.
You will leave with a working AI agent
Build the full agent live alongside Pietro — ready to deploy before the session ends.
Why this topic matters
The founders booking calls consistently aren't doing it manually. They've built agents that find viral posts and pull the ICP leads already engaging with them — the warmest leads possible. In this 1-hour live build using Relay.app, Pietro builds this exact agent from scratch. You follow every step and leave with a working system you can deploy the same day.
You'll learn from
Pietro Montaldo
Founder, NforceAI
I help non-technical operators and founders use AI for growth hacking.
I’ve trained over 50+ businesses, scaled a software venture from 0 to $1M in under 9 months, and share hands-on AI growth hacking workflows with 20,000+ non-technical builders (Newsletter, LinkedIn, Youtube)
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Will Leatherman
Founder, Catalyst GTM Agency
Why trust me?
- Built 50+ content engines for B2B teams — clients average 3–5x content output with higher conversion rates
- Former CMO at Parcl (blockchain real estate) — drove 300% increase in user acquisition
- Creative strategist at Billion Dollar Boy — campaigns for Primark, Campari, Kate Spade, WeWork, PepsiCo, and BMW
- Built content systems across DTC, Web3, and B2B SaaS verticals